At Apex Optics, we believe that getting premium-quality optics should be straightforward and hassle-free—no unexpected fees, no surprise import charges, just world-class performance backed by a company that stands behind its products. One of the biggest challenges in today’s market is navigating tariffs, duties, and international shipping costs. Many customers and...
by Mark ZorichWhat is Parallax?Parallax is an optical phenomenon that occurs when the position of an object appears to change when viewed from different angles. In the context of rifle scopes, parallax refers to the apparent movement of the reticle (the crosshairs) relative to the target when the shooter moves...
by Westin FairbrotherAs a relatively new shooter, with only 4 years between my very first match to my most recent, I have learned that there are items you must have and some that are optional. These items could all depend on the weather to the type of environment I am...
by Apex OpticsWe often get asked by recreational civilian shooters on how to use the elements of a MIL/MRAD reticle to determine the distance to a known-size target. This is a standard skill for military and law-enforcement snipers and designated marksmen, but it's seldom taught in introductory or beginner-level long...
