The Precision Rifle Series (PRS) has officially expanded its footprint into Canada with the launch of the PRS Foothills Region, proudly presented by Apex Optics. This marks a significant milestone for Canadian precision rifle shooters, offering a dedicated regional series that aligns with PRS standards and provides opportunities for competitors...
The 2025 NRA Annual Meetings & Exhibits will take place at the Georgia World Congress Center on April 24-27, 2025 in Atlanta, Georgia. The Exhibit Hall is open all three days and will showcase over 14 acres of the latest guns and gear from the most popular companies in the Industry. From...
As the competition season ramps up around the world, Apex Optics shooters are proving they’re a force to be reckoned with. March was packed with high-level matches across multiple disciplines, from precision rifle to hunting-style competitions, and Team Apex showed up in a big way. With the warmer months ahead...
The results are in—and we’re excited to share that Apex Optics is continuing to make waves in the world of precision rifle competition. In the latest What the Pros Use – Rifle Scopes (2025 Edition) article from the Precision Rifle Blog, Apex Optics officially ranked as the 7th most-used...
At Apex Optics, we believe that getting premium-quality optics should be straightforward and hassle-free—no unexpected fees, no surprise import charges, just world-class performance backed by a company that stands behind its products. One of the biggest challenges in today’s market is navigating tariffs, duties, and international shipping costs. Many customers and...
FOR IMMEDIATE RELEASE [Las Vegas, Nevada] – Apex Optics is proud to announce its continued dedication to supporting the precision shooting community as the title sponsor of the Northeast Precision Rifle Series (PRS) region. In an exciting development to be officially unveiled at SHOT Show 2025, Apex Optics is also taking...
FOR IMMEDIATE RELEASE Las Vegas, Nevada – Apex Optics is proud to announce that its Summit and Summit ED2 binocular lineup has been designated as the official binoculars of the Precision Rifle Series (PRS). Known for their precision engineering and unmatched optical clarity, these binoculars are designed to meet the needs...
FOR IMMEDIATE RELEASE Calgary, AB – December 30, 2024 – Apex Optics is excited to announce its continued participation at SHOT Show in 2025, held January 21-24 at Caesars Forum in Las Vegas, Nevada. As a leader in precision optics, Apex Optics will unveil three innovative new optics and debut a...
What is Parallax? Parallax is an optical phenomenon that occurs when the position of an object appears to change when viewed from different angles. In the context of rifle scopes, parallax refers to the apparent movement of the reticle (the crosshairs) relative to the target when the shooter moves their eye...
by Westin Fairbrother As a relatively new shooter, with only 4 years between my very first match to my most recent, I have learned that there are items you must have and some that are optional. These items could all depend on the weather to the type of environment I am...
